Fazer LAKRITSI is a new umbrella brand for high quality liquorice, resonating with the Fazer overall brand. The concept captures the traditions and upcoming trends as well as the knowhow of Fazer in this category, bringing the iconic elements into the present with a relevant and differentiated concept and recognizable visual identity.
Tilaaja
Mainostoimisto
Creative Director
Planner
Konseptisuunnittelija / Concept Designer
Graafinen suunnittelija / Graphic Designer
Valokuvat / Photographs
Asiakkaan vastuuhenkilö / Client’s Representative
Muu suunnitteluun vaikuttanut henkilö / The design was also influenced by